https://mcaleerdigitalmediabranding.com/home daily 1.0 2023-10-05 https://images.squarespace-cdn.com/content/v1/600a1fbe8cf6793b2f145960/1695832615556-91OAHID12OSNT59IGG63/image-asset.jpeg Home - Marketing Strategy Sessions Just getting started but not sure where to start? Or maybe you feel like you’ve been throwing spaghetti against the wall to see what sticks but nothing does? We offer one on one strategy sessions that will put you on the path to success. Prior to our session we will conduct an audit of either your social media, ESP, content, or a combination depending on what you’d like to focus on. Then we will sit down and I will teach you all the tools you need to succeed. We will build out a marketing plan that is right for you. After our session you will have an easy to follow, customized plan. https://images.squarespace-cdn.com/content/v1/600a1fbe8cf6793b2f145960/1695832413969-7N2DVFEA2Z8NFJ132PF4/image-asset.jpeg Home - Content Writing I have a wealth of experience writing copy for social media and email marketing campaigns, I specialize in creating engaging content that resonates with readers. Beyond marketing, I also thrive in the world of travel and experiences, where I write long-form blog posts and articles for online publications. I will write articles that can transport your audience to new destinations and immerse them in unique travel experiences, explore my portfolio and let's collaborate to bring your vision to life. https://images.squarespace-cdn.com/content/v1/600a1fbe8cf6793b2f145960/1630171019235-8OG6V16NHIKPCLC7029G/unsplash-image-hpjSkU2UYSU.jpg Home - Email Marketing Did you know that on average email generates $42 for every $1 spent, which is an astounding 4,200% ROI, making it one of the most effective marketing channels available. I have worked for 5 years as an email marketing manager. I am certified in Klaviyo, Marketo, HubSpot, and SendinBlue. And I have extensive experience with other ESPs like MailChimp, Constant Contact, and Braze. I develop holistic email marketing strategies, design campaigns and write copy, manage A/B testing, track and report conversion data. I can drive successful email campaigns as well as launch email automation flows and customer journeys from the ground up. https://images.squarespace-cdn.com/content/v1/600a1fbe8cf6793b2f145960/1611534966646-71D5NN4Q2WRKYR2QQLAI/image.jpg Home https://images.squarespace-cdn.com/content/v1/600a1fbe8cf6793b2f145960/1611533921501-H0SJSLNDZJJ4LUBOT7UN/Social+Media+podcasts Home https://images.squarespace-cdn.com/content/v1/600a1fbe8cf6793b2f145960/1611534880712-70ZA76SUKFKL4YGUHJUM/Influencer+Coaching Home https://mcaleerdigitalmediabranding.com/about-me daily 0.75 2023-09-27 https://images.squarespace-cdn.com/content/v1/600a1fbe8cf6793b2f145960/1611540404814-511QCU9IMRI4YUPWHSU3/Freelance+marketing+services About Me - Hey! I’m Katie During my freshman year of college I felt incredible home sick and had a hard time adjusting. As a creative outlet I launched an Instagram account all about New England lifestyle and preppy fashion to make me feel more connected to home. I became Katie from Boston. Now almost 10 years later that Instagram account has blossomed into a full time career. After graduating college with a degree in political science and taking a job on a congressional campaign I realized my true passion was in digital marketing. Not just as an influencer but as a content creator, strategist, and manager. Going into business for myself was scary, but I love what I do. I am passionate about helping business owners reach their ideal audience, teaching aspiring influencers, and creating content that drives action. I get fired up about female entrepreneurship, political activism, and finding ways to live more sustainably. I am an avid reader, favorite genres include fantasy and historical fiction. In 2022 I read 104 books and have a goal of 110 books for 2023! Email me today to learn more about my services, I am always willing to put together a customized package just for you! https://mcaleerdigitalmediabranding.com/contact daily 0.75 2022-03-31 https://mcaleerdigitalmediabranding.com/portfolio daily 0.75 2023-10-05 https://mcaleerdigitalmediabranding.com/portfolio/custombasements monthly 0.5 2022-04-06 https://images.squarespace-cdn.com/content/v1/600a1fbe8cf6793b2f145960/1611542780808-ZUNJ3204B4D3UAFW4MT4/2.jpg Portfoilo - Social Media Case Study: Custom Basements of New England https://mcaleerdigitalmediabranding.com/portfolio/katiefromboston monthly 0.5 2022-04-06 https://images.squarespace-cdn.com/content/v1/600a1fbe8cf6793b2f145960/1611537503640-PGIBSQ3PC18IZ1HXCZF9/C2598C94-E6E2-427E-A897-3BDF614A413F.jpeg Portfoilo - Social Media Case Study: Katie From Boston https://images.squarespace-cdn.com/content/v1/600a1fbe8cf6793b2f145960/1611537578065-4SZKULPQGJTIGOXUYT8A/FD0AF73B-463E-49DB-A2A6-1F21A2B9852B.jpeg Portfoilo - Social Media Case Study: Katie From Boston https://images.squarespace-cdn.com/content/v1/600a1fbe8cf6793b2f145960/1611538125073-6P1ANWKCWT24ZD7H3E4B/Facetune_07-12-2020-16-16-40.JPG Portfoilo - 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Social Media Case Study: Katie From Boston https://images.squarespace-cdn.com/content/v1/600a1fbe8cf6793b2f145960/1611538133076-YEPHOLSW0G39CJ3A3OOD/legacyplaceholidays-6197-90.JPG Portfoilo - Social Media Case Study: Katie From Boston https://images.squarespace-cdn.com/content/v1/600a1fbe8cf6793b2f145960/1611538138591-QHF4B6V52KRPXRPIXCLW/Facetune_12-11-2019-18-25-21.JPG Portfoilo - Social Media Case Study: Katie From Boston https://images.squarespace-cdn.com/content/v1/600a1fbe8cf6793b2f145960/1611538138669-299CJC8O8YJ75K8RWO60/IMG_0273.JPG Portfoilo - Social Media Case Study: Katie From Boston https://mcaleerdigitalmediabranding.com/portfolio/instagramengagement monthly 0.5 2022-04-06 https://images.squarespace-cdn.com/content/v1/600a1fbe8cf6793b2f145960/1611538853427-UKYFFHKBCKXVACXE8SGB/image-asset.jpeg Portfoilo - Engagement Case Study: @missashleyallison https://mcaleerdigitalmediabranding.com/portfolio/kianna monthly 0.5 2022-04-06 https://images.squarespace-cdn.com/content/v1/600a1fbe8cf6793b2f145960/1611539084625-E7JGW91M6UG1AFJKS653/image-asset.png Portfoilo - Engagement Case Study: @Kianna.roosevelt https://mcaleerdigitalmediabranding.com/portfolio/linkedin monthly 0.5 2022-03-25 https://images.squarespace-cdn.com/content/v1/600a1fbe8cf6793b2f145960/1611536047069-TY015BGRWZW46N9RQ3GJ/Better+Control+of+All+Your+Roadway+Assets.png Portfoilo - Social Media Case Study: Streetlogix https://images.squarespace-cdn.com/content/v1/600a1fbe8cf6793b2f145960/1611536066918-YI3SW889EQTHXPEENXR0/Empower+Public+Works.png Portfoilo - Social Media Case Study: Streetlogix https://images.squarespace-cdn.com/content/v1/600a1fbe8cf6793b2f145960/1611536106312-5IU0XOGJEG6P5VI8FT81/Building+Better+Communities.png Portfoilo - Social Media Case Study: Streetlogix https://images.squarespace-cdn.com/content/v1/600a1fbe8cf6793b2f145960/1611536208587-9VLSS0H8CX0YA12P3114/Sustainable+and+Strategic+Budgets.png Portfoilo - Social Media Case Study: Streetlogix https://images.squarespace-cdn.com/content/v1/600a1fbe8cf6793b2f145960/1611536262798-UWNNFWTXANZ066X7Y1K1/Helping+Public+Works+Departments+Work+Effortlessly.png Portfoilo - Social Media Case Study: Streetlogix https://mcaleerdigitalmediabranding.com/portfolio/project-two-yjcbp monthly 0.5 2022-04-06 https://images.squarespace-cdn.com/content/v1/600a1fbe8cf6793b2f145960/1611537110216-3UAFTTP7I5XRMCMP2311/IMG_3507.JPG Portfoilo - Social Media, Email, and Branding Case Study: Elyse Jewelers https://images.squarespace-cdn.com/content/v1/600a1fbe8cf6793b2f145960/1611537113822-00OLB8SJNHH78IT68BZX/IMG_3506.JPG Portfoilo - Social Media, Email, and Branding Case Study: Elyse Jewelers https://images.squarespace-cdn.com/content/v1/600a1fbe8cf6793b2f145960/1611537122626-S70RW5TS4OWQPLJ86OHP/IMG_3505.JPG Portfoilo - Social Media, Email, and Branding Case Study: Elyse Jewelers https://images.squarespace-cdn.com/content/v1/600a1fbe8cf6793b2f145960/1611537126855-LVWT1I2YEFVURMD0XK9U/IMG_3504.JPG Portfoilo - Social Media, Email, and Branding Case Study: Elyse Jewelers https://mcaleerdigitalmediabranding.com/portfolio/email-case-study-ab-testing monthly 0.5 2022-03-25 https://images.squarespace-cdn.com/content/v1/600a1fbe8cf6793b2f145960/bf9158aa-6484-4a54-b916-8c82c9802aff/Screen+Shot+2022-03-25+at+1.22.49+PM.png Portfoilo - Email Case Study: A/B Testing https://mcaleerdigitalmediabranding.com/portfolio/email-case-study-ab-testing-d59fx monthly 0.5 2022-03-25 https://images.squarespace-cdn.com/content/v1/600a1fbe8cf6793b2f145960/4fbd39af-1271-4af5-9ea2-c1a356718b1d/84045EAD-2BD9-4C00-AF75-7FD9B122420E.JPG Portfoilo - Email Case Study: Account Health List Cleaning https://mcaleerdigitalmediabranding.com/portfolio/email-case-study-bigcommerce-klaviyo-migration monthly 0.5 2022-03-25 https://images.squarespace-cdn.com/content/v1/600a1fbe8cf6793b2f145960/393bf598-1829-4a10-af57-87d5c62e5dd5/BigCommerce+Klaviyo+Migration.png Portfoilo - Email Case Study: Klaviyo - BigCommerce Set Up